Children’s Book Trailers

Thank you for visiting Rascal Media!
Unfortunately, we are not accepting commissions
for animated picturebook trailers until 2022.

Commission an animated trailer to promote your upcoming picturebook from a children’s book specialist. Rascal Media’s Cynthia Nugent is an animator, award-winning author-illustrator and app developer with an MA in children’s literature. Clients include Scholastic, Blue Sky Press, Groundwood Books, NorthSouth Books, Red Deer Press, Tradewind Books, Sterling Books, and Creston Books.

Scroll down to see examples of Rascal trailers.

A beautiful picturebook with an important ecological message by Sophia Gholz and Kayla Harren. Music written and performed by Ritupaban Kotoky. You can read my interview on Kidlit TV about how I made the trailer. I was really touched by author Sophia Gholz’s comments about our process:
Cynthia was a dream to work with! From the moment we first exchanged emails, to the last. She rolled with all of the punches with ease and was such a pleasure. I’d never had a book trailer created before, but Cynthia knew exactly what she was doing and guided me through the process. There wasn’t a moment when I doubted about her ability to capture Jadav’s story and the end result is far more than I could have hoped for.


Trailer for the very funny No Peacocks by the talented Robin Newman and illustrator Chris Ewald.


A beautifully designed, insightful, and funny series for toddlers by the talented Hilary Leung, who is also a sweet guy.


Help Find Frank, published by Sterling Books is a wonderfully interactive new picturebook by Anne Bollman. It’s filled with delightful maps for tracking the adorably goofy runaway Frank. Animation challenges included fart clouds and a team of pursuing baseball players.


Gorgeous new picturebook about Frida Kahlo written by Monica Brown and illustrated by John Parra, published by North South Books.  An exciting project!


The Case of the Poached Egg by Robin Newman and Deborah Zemke is even funnier than the first book in this series about the two mice who comprise the MFI (Missing Food Investigators). A total joy to animate, especially the self-important Colonel Peck. I read the book three times and laughed every time. Published by Creston Books.


I loved working with the beautiful pictures by Maral Sassouni in The Green Umbrella, written by Jackie Azúa Kramer (NorthSouth Books, 2017). My favourite scene to animate was the bear on his flying machine with its moving mechanical parts.


I’m a huge fan of illustrator Stéphane Jorisch and was honoured to work with his beautiful watercolour images.


I am absolutely delighted with my trailer for Penguins love Colors, and so is my publisher, Scholastic.  They will be using it on all of their major marketing platforms, as well as in reception at their head offices.  I couldn’t be happier!  ~  Sarah Aspinall

Sarah’s charming picturebook “Penguins Love Colors” was a joy to work with. The book is published in 2016 by The Blue Sky Press/Scholastic.


This is Rascal’s second trailer for the very talented and funny children’s book author, Robin Newman. Hildie Bitterpickles Needs Her Sleep was illustrated by Chris Ewald and published by Creston Books

Kari Rust‘s fabulous animation captured the energy and humour of the book, and is full of sparkly and clever details for children to find.

The wonderful animation, with its challenging atmospheric effects, was done by the brilliant Kari Rust  in Photoshop CC. Narration by Ashleigh Somerville. Art direction, sound and video editing by Cynthia Nugent in Premiere Pro CC and Audition CC.

I’m so pleased with the wonderful trailer by Cynthia Nugent’s company, Rascal Media, for my new book, A Boy Asked the Wind. Cynthia and her team did such a terrific job — I highly recommend Rascal!
Barbara Nickel, children’s author


A book trailer for The Case of the Missing Carrot Cake, Creston Books, April 2015, written by Robin Newman, illustrated by Deborah Zemke.
Music by Lukasz Stasinski of LSM Studios, Animated with Anime Studio Pro and Photoshop.

The book trailer for The Case of the Missing Carrot Cake is DY-NO-MITE! Cynthia Nugent at Rascal Media did an amazing job.
Mr. Schu, Children’s librarian and author of Watch.Connect.Read: Exploring Chidlren’s Literature through book trailers


Book trailer for A Simple Case of Angels, a wonderful middle-grade novel by Caroline Adderson. Named Video of the Week by Open Book Toronto


An animated book trailer for Lori Joy Smith featuring her picturebook Noisy Poems for a Busy Day by Robert Heidbreder (Kids Can Press, 2011).


 Nutz by Virginia Schwartz, illustrated by Christina Leist (Tradewind Books, 2011). Tradewind Books provided the tiffs of the black and white illustrations, which I coloured and animated. The classroom response to this video has been great. Kids scream with laughter and shout “Again!” as soon as it’s over.